Integrated Media Manager, Media Lab

Job description

Lead the development and implementation of global communications strategies that drive full funnel media performance across social, online video (OLV), Display, and offline channels. Manage investment planning, including budget reconciliation, resource allocation, and the prioritization of campaign objectives in line with product priorities. Influence across teams with similar objectives to align resources and direction, acting as a primary point-of-contact for paid media. Engage and lead media agencies to elevate their day-to-day work, prioritizing workflows to ensure high-impact delivery. Serve as a subject matter specialist, leveraging deep knowledge of the engaged landscape and industry shifts to drive measurable campaign performance and inform overarching marketing strategy.