Senior Product Associate - Journeys & Integration

Job description

Unleash your expertise in product development and optimization by leveraging user research, analyzing metrics, and collaborating across one of the world’s most innovative financial organizations. As a Senior Product Associate in Consumer Bank, you contribute to the team by leveraging your expertise in product development and optimization to make a significant impact, supported by user research and customer feedback to fuel the creation of innovative products and continuously improve existing offerings. Collaborate closely with cross-functional teams and play a crucial role in shaping the future of our products and ongoing success. The Journeys & Integration team is dedicated to creating personalized end-to-end customer journeys for Consumer Bank, that deliver customers the right message at the right time, in the right place. We are seeking a strategic product associate to support the business and product strategy, audience architecture and delivery of personalized customer experiences. In this role, you will serve as the critical liaison between business stakeholders and technical engineering teams to translate business vision into automated, data-driven customer experiences. Job responsibilities Partners with the Product Manager to identify new product opportunities that reflect the needs of our customers and the market through user research and discoveryConsiders and plans for upstream and downstream implications of new product features on the overall product experienceSupports the collection of user research, journey mapping, and market analysis to inform the strategic product roadmap and provide insight on potential product features that provide value to customersAnalyzes, tracks, and evaluates product metrics including work to time, cost, and quality targets across the product development life cycleWrites the requirements, epics, and user stories to support product development Support end-to-end personalization strategy and delivery of personalized, omni-channel Consumer Bank experiences Translate complex business and marketing strategies into clear, actionable technical requirements and audience build specificationsMaximize capabilities of our existing technology stack and identify future state requirementsSupport governance models and operational workflows that streamline journey delivery and speed to marketCollaborate with data science and analytics teams to embed modeling into delivery framework Required qualifications, capabilities, and skills 3+ years of experience or equivalent expertise in product management or a relevant domain areaProficient knowledge of the product development life cycleExperience in product life cycle activities including discovery and requirements definitionDeveloping knowledge of data analytics and data literacyAbility to speak both technical language with engineers and business language with non-technical stakeholdersFunctional understanding of SQLMartech expertise with strong strategy experience and deep technical literacy in audience and experience building, CRM systems, and marketing automation suites like Salesforce Marketing CloudAdvanced stakeholder management, relationship-building and negotiation skillsComfortable working in a highly matrixed organization and driving alignment across teamsStrong foundational knowledge of data structures, audience building and real-time decisioning engines Preferred qualifications, capabilities, and skills Demonstrated prior experience working in a highly matrixed, complex organizationStrategy and technical delivery experience, audience personalization strategies Experience working directly within or leading scaled Agile framework (SAFe) or Scrum operational structuresAble to balance strategic, big-picture thinking with technical deep dives into details Partner who exemplifies strong collaboration and drive innovation Data driven and analytical, while also being a creative thinker Vigorous and thorough in their management of details