2026 Internship, Fall - Youth Programs Marketing

Job description

Content Creation & Storytelling – Learn how to plan, capture, and develop engaging content (photo, video, and written) that highlights programs, players, and events across digital platforms. Campaign Planning & Execution – Assist in building and executing marketing campaigns for camps, clinics, and player pathway programs, including email, social media, and on-site activations. Brand & Messaging Strategy – Gain insight into how a professional sports organization communicates its value to parents, players, and clubs, and how consistent messaging supports growth. Digital Marketing & Performance Tracking – Understand how to analyze campaign performance (email metrics, social engagement, registrations) and apply insights to improve results. Event Marketing & Activation – Support on-site marketing efforts at events, including signage, promotions, content capture, and fan/parent engagement experiences. Cross-Department Collaboration – Work closely with operations, partnerships, and player development teams to align marketing efforts with program delivery and business objectives. Professional Development – Build skills in communication, creativity, accountability, and execution within a fast-paced, team-oriented environment. Introduction and onboarding within Red Bull New York Youth Programs, including overview of marketing systems, platforms, and program structure Weekly check-ins (in-person) to review progress, provide feedback, and align on upcoming campaigns and priorities Hands-on project ownership across content creation, campaign execution, and marketing operations tasks. Example: Ownership of one program/location campaign end-to-end, with measurable impact on registration growth Final presentation summarizing successes and recommendations for improvements Key Performance Indicators (KPIs): Content output and quality (photo, video, email, and social assets) Campaign execution accuracy and timeliness (email sends, registration launches, updates) Event branding standards and partnership activation deliverables Contribution to program registration and campaign performance Accuracy and organization of marketing assets, calendars, and reporting dashboards Interested in marketing, business operations, analytics, or sports management Strong attention to detail and organizational skills Strong creativity and ability to develop engaging content ideas Comfortable creating content using digital tools Understanding of social media platforms and what drives engagement Comfortable working with spreadsheets and data Ability to manage multiple tasks and meet deadlines in a fast-paced environment Strong written communication skills for drafting emails, social posts, and program messaging